Working with Bloggers
2014/02/11 6:00 AM
How are you doing on the February Check List? Try to do just a small amount each day if you are overwhelmed and about to freak out! Seriously, remain calm and just take small steps. Each step that you take towards your bigger goal is getting you closer even if sometimes it doesn’t feel like it.
So, have you thought about contacting bloggers to help spread the word about your line? They can be very persuasive in their community if they have a loyal following.
Here are a few things to think about when considering this type of media exposure……which I totally think you should be doing on a regular basis…..in case you were wondering!
1. Make a big list of blogs that your target market might read.
2. Only contact bloggers whose Alexa.com rating is under 500,000 to max your exposure.
3. Email the blogger and pitch your line and make a cute offer for a give-away or something.
4. Contact bloggers on a regular basis to pitch new products.
Have fun with this. A big hit can mean a lot of sales, new subscribers, Facebook fans or whatever your offer is…
xoxox
Related posts
There are 6 comments
Karen Foster says: This is a GREAT idea! I just recently started doing that and can't wait to see where it takes us 🙂
I contacted a blogger and met in person. She said she LOVED my work and even mentioned that even if she couldn't shoot anything else, she would shoot my cupcake hat for her upcoming birthday blog. She kept promising she would shoot my pieces "this coming weekend". After a month, I asked her to ship my things back because I needed them for an upcoming show. I got my things late and shipped without so much as tissue in the shipping box! The only positive is that per her suggestion, I am now on Instagram. In the future, I will be more aggressive and have a more concrete proposal before I make my contact!
kylie says: a very big thank you thank you thank you for shedding some light on how to find bloggers who can review your products… last week I had no idea.. So I goggled… I was even more confused than before because it listed bloggers but not what to look for… you’re such a star Sarah for posting this info
Leave a comment
Want to express your opinion?
Leave a reply!
Leave a Reply
Testimonials
I wanted to say thank you again to you for helping me connect with the Notanonymous showroom in NYC.…
Marie Todd, Inc.
Follow me on Facebook
In this podcast, Stephen Key shares licensing secrets that will make you jump on your ideas this week. His generous spirit and desire to help entrepreneurs succeed is evident. I’ve been a fan of Stephen’s for a long time. I’ve read his book and tried to license my Handy Hold All several times over….one time successfully! #stephenkey #getastreetsmartmba #entreprenette #sarahshawconsulting #licensing
Stephen Key shares licensing secrets that you need to know
In this podcast, Stephen Key shares licensing secrets that will make you jump on your ideas this week. His generous spirit and desire to help entrepreneurs succeed is evident.It's that time of year.....meaning 4Q has begun for product-based companies. Time to SELL as much as possible, bank money and clean out year end inventory.
Do you wonder how some brands are all of a sudden “all over the place” and just a few months before you’d never even heard of them? I used to wonder that too until I figured out their secret to quickly getting into tons of stores. I’m going to show you how to contact 25 stores in a week.
They all have a Black Book.
I’m talking about a Buyer Black Book – your own personal rolodex of the store buyers you want to sell to.
Check this out and get started on your path to massive 4Q sales!
#sarahshawconsulting #getastreetsmartmba #holidayshopping #entreprenette #productbusiness #accessorybusinesss #clothingbusiness
How to contact 25 stores in a week by building your own rolodex
How to contact 25 stores in a week by building your own rolodex of the store buyers who want to buy your products.Catching up with John Fieldly, CEO of CELSIUS Fitness Drinks was a treat. John is a financial guru who knows how to sell products. Using influencer strategies, social media, and satisfied customers, they have built a loyal following of consumers who have become natural ambassadors of Celsius. Keeping the consumer happy is their key to success. Conducting test groups, listening to the good and the bad, and keeping tabs on consumers behavior has been the lynchpin to skyrocketing sales. Besides selling in gyms across the nation and on Amazon and their own e-comm site, Celsius is now available in Dicks Sporting Goods, Target and CVS.
Celsius Fitness Drink: How Influencers Speak for You — Sarah Shaw Consulting
Using influencer strategies Celsius Fitness Drinks has built a loyal following of consumers who have become natural ambassadorsExciting: We are updating our Celebrity stylist list and contact info this week!!
Book a call with me and see how you can access our celebrity training, stylist connections, Boutique buyers and magazine editors!
Sarah Shaw is like Google, the entire How To section of Barnes and Nobles, Consumer Report and Yoda all wrapped up into one of the sweetest, most generous people you’ll ever meet. And I’m talking about stuff she doesn’t even claim to be an expert on. If you’re looking for someone to help you...
Ever thought about getting your products into Movies, on TV shows and in Magazines to get more sales to boutiques and online?