What do you include in your sales and marketing plan?

2011/06/30 6:00 AM

Do I hear you groaning already? So many creative inventors just cringe when they hear the words sales and marketing, even though you know deep deep deep down that this is the entire backbone of your survival…….right? I have been right there with you sister…..I had the hugest-most-gigantic resistance for many years until I learned how to do it…….really learned…….not just going through the motions, but really understanding WHY it is important, and HOW to communicate with my target market. Learning how to find your target market, engage them, keep up communication, and deliver what they want to buy is the name of the game!

I reached out to my team of Entreprenette Experts to get you their best tips on how to grow your business!

Of course feel free to share your tips too!

Tagged: business, Entreprenette®, Facebook, Launch Tips, Marketing, Networking, Public Relations, Sales, Twitter

Written by Sarah Shaw

There are 7 comments

What do you include in your sales and marketing plan? « Amanda Haddaway says:

June 30, 2011 at 9:13 am

[…] was asked to participate in a blog post on the Entreprenette Gazette site. Here’s my response (tip […]

Blu Chip Marketing says:

June 30, 2011 at 3:11 pm

Terrific types from various creative people (including us 🙂 thank you!!!

Advice from the Entreprenette + Friends: “What do you include in your sales and marketing plan?” « Topica's Blog says:

June 30, 2011 at 3:55 pm

[…] we all mentally and physically get our weekend on, I wanted to share this great post and advice compilation from Sarah Shaw, blogger extraordinaire and small business pro over at Entreprenette.com. Sarah put […]

April says:

June 30, 2011 at 6:07 pm

Wow, lots of good comments. I like this format–some of the answers, yeah, they felt irrelevant to me or were things I hear everywhere, but then the next answer, BAM it’d be a big eye opener. I loved 31… variation on offering essential information, which I firmly believe in, but I’d never heard of help a reporter before. Thank you!

Marla says:

July 2, 2011 at 9:30 am

What a great read with my morning cup o’ java! I’ll be back tomorrow to check out some of the contributors’ websites.

sprinkler repair dallas says:

December 1, 2011 at 12:38 pm

I agree with the cold calling, I hate when i get pushy sales calls.

Charlie says:

April 15, 2012 at 5:33 pm

I too dread cold-calling as well. Number 30 is a nice point!

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