What do you include in your sales and marketing plan?
2011/06/30 6:00 AM
Do I hear you groaning already? So many creative inventors just cringe when they hear the words sales and marketing, even though you know deep deep deep down that this is the entire backbone of your survival…….right? I have been right there with you sister…..I had the hugest-most-gigantic resistance for many years until I learned how to do it…….really learned…….not just going through the motions, but really understanding WHY it is important, and HOW to communicate with my target market. Learning how to find your target market, engage them, keep up communication, and deliver what they want to buy is the name of the game!
I reached out to my team of Entreprenette Experts to get you their best tips on how to grow your business!
Of course feel free to share your tips too!
Tagged: business, Entreprenette®, Facebook, Launch Tips, Marketing, Networking, Public Relations, Sales, Twitter
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[…] was asked to participate in a blog post on the Entreprenette Gazette site. Here’s my response (tip […]
[…] we all mentally and physically get our weekend on, I wanted to share this great post and advice compilation from Sarah Shaw, blogger extraordinaire and small business pro over at Entreprenette.com. Sarah put […]
Wow, lots of good comments. I like this format–some of the answers, yeah, they felt irrelevant to me or were things I hear everywhere, but then the next answer, BAM it’d be a big eye opener. I loved 31… variation on offering essential information, which I firmly believe in, but I’d never heard of help a reporter before. Thank you!
What a great read with my morning cup o’ java! I’ll be back tomorrow to check out some of the contributors’ websites.
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Fashion mogul Sarah Shaw takes us on her journey of losing her business, the one named after herself, and the rebound to get up from the knockdown and create an entirely new path of income and passion.![]()
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To me, clothing is a form of self-expression – there are hints about who you are in what you wear. — Marc Jacobs![]()
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Donna Gammon interviews Sarah Shaw about her journey from costume supervisor to celebrity handbag designer. Sarah shares how a dare from a friend got her to take the plunge.![]()
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Sarah Shaw is an entrepreneur who had the craziest luck when a woman spotted her handmade bag at a bar and told her it was a million dollar bag. From there, Sarah felt encouraged to take the leap into entrepreneurship to build her brand and learn the ins and outs of the fashion industry. Within three years, she had her bags in 1,200 different stores.![]()
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