Lisa says:

Hi1 I am also working with Lindsay W. 🙂 I wonder if this would be something good to use for the Brand that I am working with ? It is Rodan and Fields Dermatologists (creators of Proactiv) Would love to know your opinion?

Holly Jordan says:

Great topic Sarah! We’ve had 3 experiences with group buying sites and have decided they definitely have some value. They allowed us to #1 build our bank account and purchase new inventory and #2 helped us to grow our email list so we can remarket to those already familiar with our product. With one deal on Savemore.com, we actually went viral on the internet and sold 5000 vouchers in 24 hours! And thats only because we capped it at that #! It was crazy but great at the same time. We’re entreprenettes… we like crazy, right? During that month, we had over 1/4 million hits on our site! Great SEO potential too. Cheers!

Heather | Owner, Mom 4 Life says:

Sarah, You mentioned getting their email when they order. That brought up a question for me. I have not ever automatically added customer emails to my newsletter list, instead I ask during checkout if they want to be added to our list. I know that some companies automatically add customers to their list without asking. What are your thoughts on that practice?

Regina says:

I haven’t done any of the large scale group sites, but have done 2 on the site Heartsy for handmade. The exposure has been great and influx of cash is helping me expand my business.

Interesting thought on the email list.

Puneet Dutt says:

Hi Sarah,

I agree with what Melissa says. We are a new start-up daily deal site, but the difference is we are strictly B2B, so would definitely be worthwhile for businesses who cater to businesses.

What you did with your products is ultimately the benefit of daily deal sites, getting the word out to massive numbers of people. These people you hope will also share the deal and pass it on to their circle of friends.

I think it’s also a great way to create a network. At least with our site, it gives business owners the chance to build trust and relationships with one another, and do business with them again. I really think sites like these really benefit entrepreneurs because it helps them save money, when running an enterprise is no small task.

Every little bit helps. It seems though that the major difference between the successful sites and the not-so-successful are that the successful ones are ensuring they are fun as well as social. There are many other sites out there that aren’t’ doing so well, because they fall flat on that aspect.