What a celebrity can do for your brand
2012/03/01 6:00 AM
Getting products to celebrities can be very exciting! It can bring you major brand recognition, possibly get you on TV, attract wholesale buyers, boost online sales, start new trends, and give you awesome credibility! Choosing the right celebrity for your brand depends on who your target market admires, so be sure to approach celebrities that will entice your buyers.
Tagged: business, Celebrity, Entreprenette®, Public Relations, Sales, Social Media, Website, Wholesale
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There are 5 comments
Agatha K, The Fun Money Nerd says:What’s the best way to approach celebrities about this? I like your suggestion of giving them a free “sample” but can you suggest any other ways? I imagine cold calling their PR reps wouldn’t be the best way, right?
I truly believe this, but would love some information on how you actually get your product in front of the right celebrity! I’ve written and illustrated a neat little book about the glass ceiling and what the boomer generation of women went through establishing their careers, and would love to get it in front of someone like Oprah (good luck!), or Meg Whitman or some experienced, well known woman. But this is great advice, regardless!
Hi Sarah,
Thanks again for some wonderful information – always look forward to reading your blogs and listening to you recordings. xoxo
Kiki
Sarah,
I would really love to know how you actually find the address for your favorite celebrity do you send to there pr rep?
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Are you thinking of getting your products into magazines?![]()
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The truth is, stores are inundated with requests from other vendors trying to get their products on shelves. To stand out and have success, you need to have a plan in place. That’s why I created my FREE Masterclass on how to get your products into boutiques with ease – so you can develop a strategy for success when it comes to selling your products wholesale.![]()
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Magazine editors are always looking for the next HOT thing. It’s your job to keep them looking at your products. Use different subject lines to entice them to open your emails. Share different ways to use your products, wear them, share how they smell or how they improve your skin etc..![]()
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