What a celebrity can do for your brand
2012/03/01 6:00 AM
Getting products to celebrities can be very exciting! It can bring you major brand recognition, possibly get you on TV, attract wholesale buyers, boost online sales, start new trends, and give you awesome credibility! Choosing the right celebrity for your brand depends on who your target market admires, so be sure to approach celebrities that will entice your buyers.
Tagged: business, Celebrity, Entreprenette®, Public Relations, Sales, Social Media, Website, Wholesale
Related posts
There are 5 comments
Agatha K, The Fun Money Nerd says:What’s the best way to approach celebrities about this? I like your suggestion of giving them a free “sample” but can you suggest any other ways? I imagine cold calling their PR reps wouldn’t be the best way, right?
I truly believe this, but would love some information on how you actually get your product in front of the right celebrity! I’ve written and illustrated a neat little book about the glass ceiling and what the boomer generation of women went through establishing their careers, and would love to get it in front of someone like Oprah (good luck!), or Meg Whitman or some experienced, well known woman. But this is great advice, regardless!
Hi Sarah,
Thanks again for some wonderful information – always look forward to reading your blogs and listening to you recordings. xoxo
Kiki
Sarah,
I would really love to know how you actually find the address for your favorite celebrity do you send to there pr rep?
Leave a comment
Want to express your opinion?
Leave a reply!
Leave a Reply
Testimonials
I’ve worked with Sarah for about 3 months now and my line has been picked up in 2 new stores with … Read more
Oh So Fitting
"20px" /> the website looks great. I am so… 
Are you considering pitching your products to stores? I want to show you some tips and tricks to get into as many as 20 stores per month. Wholesale can be a great way to build your brand quickly.![]()
![]()
I want to show you how to build a buyer black book so you can easily contact any store you desire.![]()
![]()
Check out this video and then book a call on this link with me so I can share how to do it.![]()
sarahshawconsulting.com/sarahshaw/![]()
![]()
❤️ Sarah![]()
![]()
#sarahshawconsulting #entreprenette #beyourownboss #femaleentrepenuer #femaleentrepenuerlifestyle #womaninbusiness #bossbabe #productresearch #productdevelopment #mistakeshappen #smallbizcoach #businessgoals #businessstrategy #growyourbusiness #businessplanning #momsinbusiness #mompenuers #solopenuer #entrepenuerwoman #businessbuilding #coachingbusiness #businesstraining #leadership #femalebusinesscoach #onlinebusinesscoach #leadersinheels #ceoofmylife #thehustleisreal #confidencecoach #productcoach
Are you a designer who dreams of making your business a success? Do you want to learn the secrets to getting into boutique stores, pitching magazines, and working with celebrities and influencers?![]()
![]()
Do you know that all of this is 100% attainable if you just know the insider method? I really want to share this information with you to help you cut the learning curve and get to success faster!![]()
![]()
If this is you……. then my FREE Facebook Community, Growth for Designers, is where you need to be![]()
![]()
The Growth for Designers Group is a safe place to ask questions and get help from me or others in the group. My goal is to help you to start or scale a business that goes the distance.![]()
![]()
I’ll share my hard won knowledge and help you avoid pitfalls, give you specific instructions on how to move forward and what your best next move is.![]()
Yes – this where you need to be if you’re making it your mission to make this business a success.![]()
![]()
The Growth for Designers Facebook Group is a community for designers just like you to get advice and help from myself or more advanced members.![]()
![]()
If you’ve been looking for support on how to get into boutique stores, learn how to find and pitch magazine editors, and consider working with influencers or getting celebs to use your products, you need to be here.![]()
![]()
I have the 411 on exactly what to say and pitch that I’ll send you as a welcome gift. Get my exact template and method to pitch store buyers so you sound like a savvy Entreprenette, and a copy of my pitch letter to celebrities as well.![]()
![]()
Join now: sarahshawconsulting.com/sarahshaw/growth-for-designers-facebook-group/![]()
![]()
#sarahshawconsulting #entreprenette #beyourownboss #femaleentrepenuer #femaleentrepenuerlifestyle #womaninbusiness #bossbabe #productresearch #productdevelopment #mistakeshappen #smallbizcoach #businessgoals #businessstrategy #growyourbusiness #businessplanning #momsinbusiness #mompenuers #solopenuer #entrepenuerwoman #businessbuilding #coachingbusiness #businesstraining #leadership #femalebusinesscoach #onlinebusinesscoach #leadersinheels #ceoofmylife #thehustleisreal #confidencecoach #productcoach
𝐇𝐚𝐯𝐞 𝐲𝐨𝐮 𝐛𝐞𝐞𝐧 𝐜𝐨𝐧𝐬𝐢𝐝𝐞𝐫𝐢𝐧𝐠 𝐡𝐢𝐫𝐢𝐧𝐠 𝐚 𝐬𝐚𝐥𝐞𝐬 𝐫𝐞𝐩?![]()
![]()
Whether this is your first time employing a sales representative or not, there are a few things you should know before jumping right in. ![]()
![]()
𝟓 𝐭𝐡𝐢𝐧𝐠𝐬 𝐲𝐨𝐮 𝐬𝐡𝐨𝐮𝐥𝐝 𝐤𝐧𝐨𝐰 𝐛𝐞𝐟𝐨𝐫𝐞 𝐡𝐢𝐫𝐢𝐧𝐠 𝐚 𝐬𝐚𝐥𝐞𝐬 𝐫𝐞𝐩![]()
![]()
1. They will probably ask for a set of free samples. That is totally normal. You should provide that.![]()
2. They will require that you provide them with catalogs and/or linesheets. And YES, you do need to do that and mail them to their office. They will not print them for you. Ask them to email the linesheets to potential customers when possible of course.![]()
3. They may require you to participate in Trade shows. If this is out of your budget, try to negotiate to attend “some”, instead of all. If you can attend them all, your sales will probably be higher.![]()
4. Some will have showroom fees that are monthly payments on top of commission. Be sure to ask about that before getting too excited. This can be negotiated as well in some instances. If you are hiring a Road Rep, they should only ask for commission on sales.![]()
5. When paying commission, never pay in advance. Only pay for invoices that you have been paid for.![]()
![]()
Now that you've got a sample of knowings when hiring a sales rep, read more about it here: sarahshawconsulting.com/5-things-you-should-know-before-hiring-a-sales-rep/ ![]()
![]()
#sarahshawconsulting #entreprenette #beyourownboss #femaleentrepenuer #femaleentrepenuerlifestyle #womaninbusiness #bossbabe #productresearch #productdevelopment #mistakeshappen #smallbizcoach #businessgoals #businessstrategy #growyourbusiness #businessplanning #momsinbusiness #mompenuers #solopenuer #entrepenuerwoman #businessbuilding #coachingbusiness #businesstraining #leadership #femalebusinesscoach #onlinebusinesscoach #leadersinheels
I'm excited to be on the Wings of Inspired Business Podcast with Melinda Wittstock!![]()
![]()
Tune in to the podcast here: melindawittstock.com/wingspodcast/sarah-shaw/![]()
![]()
#sarahshawconsulting #entreprenette #beyourownboss #femaleentrepenuer #femaleentrepenuerlifestyle #womaninbusiness #bossbabe #productresearch #productdevelopment #mistakeshappen #smallbizcoach #businessgoals #businessstrategy #growyourbusiness #businessplanning #momsinbusiness #mompenuers #solopenuer #entrepenuerwoman #businessbuilding #coachingbusiness #businesstraining #leadership #femalebusinesscoach #onlinebusinesscoach #leadersinheels #ceoofmylife #thehustleisreal #confidencecoach #productcoach
Always follow your instincts. Don’t let people deter you from what you KNOW your customer likes. Be bold and ignore trends if your customer isn’t trendy. You will only sell what they like so stick to what you know works.![]()
![]()
For more info click here to learn more about working with Sarah![]()
sarahshawconsulting.com/sarahshaw/![]()
![]()
#sarahshawconsulting #entreprenette #beyourownboss #femaleentrepenuer #femaleentrepenuerlifestyle #womaninbusiness #bossbabe #productresearch #productdevelopment #mistakeshappen #smallbizcoach #businessgoals #businessstrategy #growyourbusiness #businessplanning #momsinbusiness #mompenuers #solopenuer #entrepenuerwoman #businessbuilding #coachingbusiness #businesstraining #leadership #femalebusinesscoach #onlinebusinesscoach #leadersinheels #ceoofmylife
