Posts Tagged: Public Relations
Jan 25, 2013
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How to pick a popular celebrity
One of the fastest ways to get your product seen is to find the most popular celebrities each month. Magazines tend to find their “favorites” and...
Jan 18, 2013
How to recover from a slow market week
Ok, so your sales rep finally calls (you have been calling & calling to get the sales numbers for market week) and gives you the the “not so...
Nov 29, 2012
Do you need more marketing or sales?
As you probably know, marketing and sales go hand in hand……..ugh you say? Well you are not alone! As a creative gal you probably fe...
Nov 05, 2012
Urgent: Ways to lower your taxes
Did you know that if you are a corporation you pay taxes on inventory at the end of the year? This is why I always do as many sales as possible prior ...
Sep 19, 2012
How To Get Your Product to Celebrities
Once you get your product into the hands of an A-list celeb you will: Build tremendous name recognition – people pay ridiculous amounts of atten...
May 01, 2012
Seasonal roll-outs
Seasonal roll-outs are really important to stay on top of. Be sure to find out when the tradeshows and market weeks are going on throughout the year f...
Apr 24, 2012
How to make your booth dazzle
Dear Sarah, I am doing my first trade show in a few months. I wondered if you know the best way to set up the lights in order to showcase my produ...
Apr 05, 2012
What PR can do for your brand
Learning how to leverage good PR for yourself is a total MUST to keep any business afloat! Once you have some PR, it will give you credibility w...
Mar 01, 2012
What a celebrity can do for your brand
Getting products to celebrities can be very exciting! It can bring you major brand recognition, possibly get you on TV, attract wholesale buyers, boos...
Feb 28, 2012
How to use your story to increase sales
Having a story behind your brand can be an important selling point when pitching your line. Think about why and how you came to develop your designs a...
Testimonials
I’ve worked with Sarah for about 3 months now and my line has been picked up in 2 new stores with … Read more
Oh So Fitting
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⭐️⭐️⭐️ Social proof is one of the most impactful ways of increasing your brand awareness and removing purchasing barriers with your customers.![]()
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And there’s no bigger social impact than having the right celebrity rave about your products!![]()
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But how do you get your products into the hands of celebrities?![]()
And what is the difference between celebrity endorsements and paid influencer shoutouts?![]()
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Today’s guest is serial entrepreneur Sarah Shaw who built a multi-million dollar handbag business by becoming a pro at getting her handbags into the hands of not only celebrities but also movies such as Legally Blonde and major magazine publications.![]()
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In this episode Sarah shares:![]()
⭐️ Her Productpreneur journey and how she built her handbag business with features from celebrities, movies and magazines![]()
⭐️ How working with celebrities can increase brand awareness and increase sales![]()
⭐️ How to identify celebrities to reach out to![]()
⭐️ The difference between reaching out to celebrities and working with paid influencers![]()
⭐️ How to maximise the opportunity once your product IS featured![]()
The importance of consistently working on your brand awareness and how it can open doors to exciting opportunities![]()
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Listen as Sarah shares her experience of working with celebrities to increase brand awareness and skyrocket sales for your business! ![]()
productpreneursuccess.libsyn.com/how-to-skyrocket-your-brand-with-celebrity-product-placements ![]()
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#sarahshawconsulting #entreprenette #beyourownboss #femaleentrepenuer #femaleentrepenuerlifestyle #womaninbusiness #bossbabe #productresearch #productdevelopment #mistakeshappen #smallbizcoach #businessgoals #businessstrategy #growyourbusiness #businessplanning #momsinbusiness #mompenuers #solopenuer #entrepenuerwoman #businessbuilding #coachingbusiness #businesstraining #leadership #femalebusinesscoach #onlinebusinesscoach #leadersinheels #ceoofmylife #thehustleisreal #confidencecoach #productcoach
I’ve worked with Sarah for about 3 months now and my line has been picked up in 2 new stores with a re-order 2 weeks later! She is very knowledgeable about sales/ marketing and knows how to get everything done! She truly felt like a partner for my business, and I look forward to working with her in the future.![]()
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Merrie Knox, Oh So Fitting www.ohsofitting.com/![]()
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#sarahshawconsulting #entreprenette #beyourownboss #femaleentrepenuer #femaleentrepenuerlifestyle #womaninbusiness #bossbabe #productresearch #productdevelopment #mistakeshappen #smallbizcoach #businessgoals #businessstrategy #growyourbusiness #businessplanning #momsinbusiness #mompenuers #solopenuer #entrepenuerwoman #businessbuilding #coachingbusiness #businesstraining #leadership #femalebusinesscoach #onlinebusinesscoach #leadersinheels #ceoofmylife
Always follow your instincts. Don’t let people deter you from what you KNOW your customer likes. Be bold and ignore trends if your customer isn’t trendy. You will only sell what they like so stick to what you know works.![]()
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For more info click here to learn more about working with Sarah![]()
sarahshawconsulting.com/sarahshaw/![]()
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#sarahshawconsulting #entreprenette #beyourownboss #femaleentrepenuer #femaleentrepenuerlifestyle #womaninbusiness #bossbabe #productresearch #productdevelopment #mistakeshappen #smallbizcoach #businessgoals #businessstrategy #growyourbusiness #businessplanning #momsinbusiness #mompenuers #solopenuer #entrepenuerwoman #businessbuilding #coachingbusiness #businesstraining #leadership #femalebusinesscoach #onlinebusinesscoach #leadersinheels #ceoofmylife
Your instincts will guide you - trust in yourself.![]()
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For more information on working with Sarah, Check out her video for product designers here: sarahshawconsulting.com/sarahshaw/![]()
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#sarahshawconsulting #entreprenette #beyourownboss #femaleentrepenuer #femaleentrepenuerlifestyle #womaninbusiness #bossbabe #productresearch #productdevelopment #mistakeshappen #smallbizcoach #businessgoals #businessstrategy #growyourbusiness #businessplanning #momsinbusiness #mompenuers #solopenuer #entrepenuerwoman #businessbuilding #coachingbusiness #businesstraining #Leadership #femalebusinesscoach #onlinebusinesscoach #leadersinheels #ceoofmylife #thehustleisreal #confidencecoach #productcoach
Are you thinking of getting your products to celebrities?![]()
This is how I doubled my sales in just 2 years.![]()
That is a fast track to getting more credibility for your brand really quickly. ⭐️![]()
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And it’s not just me…… clients have recently gotten products to Charlize Theron, America Ferrera, Lady Gaga and Sarah Jessica parker.![]()
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Check out this video and then book a call on this link with me so I can share how to do it.![]()
sarahshawconsulting.com/sarahshaw/![]()
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❤️ Sarah![]()
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#sarahshawconsulting #entreprenette #beyourownboss #femaleentrepenuer #femaleentrepenuerlifestyle #womaninbusiness #bossbabe #productresearch #productdevelopment #mistakeshappen #smallbizcoach #businessgoals #businessstrategy #growyourbusiness #businessplanning #momsinbusiness #mompenuers #solopenuer #entrepenuerwoman #businessbuilding #coachingbusiness #businesstraining #leadership #femalebusinesscoach #onlinebusinesscoach #leadersinheels #ceoofmylife #thehustleisreal #confidencecoach #productcoach
