Interview with Marcus Lemonis Star of The Profit
Hosted by Sarah Shaw, founder of Sarah Shaw Consulting. This show highlights strategies and stories that support product-based founders through wholesale strategy, boutique outreach, media pitching, and celebrity gifting.
Marcus shows how product, people, and process shape retail success. Founders who focus on these grow faster. If you want weekly buyer outreach to feel simple, use this system.
Marcus Lemonis, The Profit, Sales, Marketing, Partnerships
Marcus Lemonis, star of The Profit, talks candidly to me about sales, marketing, and partnerships.
I had the pleasure of speaking with Marcus Lemonis, star of The Profit and got the skinny on his process.
I seriously wanted to be his friend after we spoke…….. not sure he has time for new friends. :O(.
Marcus reveals how he learns from all his businesses and then can turn around and use that in other businesses to help them grow.
What I love about him is that no matter how wealthy he is, or how successful you may become, he remains grounded and realistic about the ups and down of business and talks about how you may be sweeping the floor one day and flying first class the next.
He also shares his special pricing process and how to price your product for success. Pricing for profit is one of the key components to running a successful business and Marcus is a master as diving into that when he is in the discovery phase with a new brand.
We dive into the many layers of developing a product and getting it to market. What I love about Marcus is how real he is and how his method works. He knows when the client is BS’ing him and he goes at it head on to protect himself and his brand, while at the same times, trying to show the client that they are making a terrible mistake that will ruin their business. He does it with a firm hand but there is still a finesse to his process that I admire.
Marcus talks candidly about how he helps his brands create new products and drives that part of the business which can be very intense. At the same time, the pressure to keep the businesses alive, and the stuff he has to endure with some partners can make the path he walks a bit shaky at times.
He is candid and funny…….. I think you’ll want to be his friend after you listen too!
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Testimonials

With Sarah’s help and guidance I was able to get my product into the hands of 5 hot TV set dressers (including “Grey’s Anatomy” and “Cougar Town”) and meet with magazine editors. We are slated for mentions in Lucky, Self, and Allure! Sarah also gave me the confidence to follow up on actions that I needed to move forward in my business. Thank you for all your help, I couldn’t have done it without you!

Everything’s coming together. I am so excited. Thank youthe website looks great. I am so proud of it now it looks so professional. I was thinking about giving up because I felt so buried and had no direction. I am happy I hired you to help me.
I have some faith in my product again. Thanks for that

I’ve decided that listening to the CEO mentor (I met before you) I’ve been working with who had a big box background and only online sales has made me feel so far away from my brand.This past week, I’ve identified what I needed to do to reclaim my gut feelings and get back to expressing my brand. A few months ago, I reluctantly gave in to her idea that I should have traditional shop pages. Since doing it, my online sales and visitors staying on site dropped. I tell you this because your work a… Read more

“I came to Sarah with just the seed of an idea, a pile of sketches, and a bundle of nerves. I left with a clear purpose and a blueprint for success.”

I’ve worked with Sarah for about 3 months now and my line has been picked up in 2 new stores with a re-order 2 weeks later! She is very knowledgeable about sales/ marketing and knows how to get everything done! She truly felt like a partner for my business, and I look forward to working with her in the future.

I’m already getting orders from the email with the updated pricing that I just sent to my current stores. One day I’m gonna fly wherever you are and buy you a big glass of wine and hug you. Truly blessed that I stumbled upon your site that day. I know I pay you to help me but you’ve done so much for me and are worth every penny if not more.

“In just one hour on the phone, Sarah gave me clarity in my pricing and bottom line… Our new product went off without a hitch. Thank you, Sarah!”

I wanted to tell you that my AOV is up 46% over the month before I joined with you, just simply from increasing and restructuring my mark-ups for ws and retail! AND my gross margin is up by about 10 percentage points too!…in just one month from making these changes. That in itself will pay for your program in a couple of months at this rate!! It really makes working “worth” it again! https://idlewildeveryday.com/

Sarah is exactly what I have been looking for to take my business to the next level. She brings a ton of experience to the table and saves time, money and headaches with her plethora of resources. I’ve had my business for 14 years and I’ve always felt like I was missing pieces for wholesale growth and online growth. Sarah filled that gap in more ways than I could have imagined. Our wholesale quadrupled in the first month of implementing her wholesale practices. We are just getting started and… Read more

I wanted to share the importance of persistence, as you always say! I pitched another item to this writer Aug 1 and explained the benefits of alpaca fleece and a month later she reached out asking for a sample of the pants she ended up highlighting and writing about a week later! As always, thanks for the support! Check out Daph’s Post in FORBES!
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the website looks great. I am so proud of it now it looks so professional. I was thinking about giving up because I felt so buried and had no direction. I am happy I hired you to help me.
5 Comments. Leave new
Love him. Love love love the show. It’s like an entrepreneur classroom. Great interview. I believe that I am his biggest fan!
Thank you!
Thanks Anna…… I really do want to be his friend. He is so SMART.
I am from South Africa. I love his show. As a Management Consultant with a passion for turning around failing businesses I resonate with this man and his methods. He is truly a divine intervention.
I love his show too….. and Marcus is super cool. I wanted to be his friend!
He will make a great friend and Mentor.