Pitch Holiday Gift Guides
2019/06/11 6:00 AM
Pitch holiday gift guides
The time is approaching to pitch holiday gift guides over the next 6-8 weeks.
I know, I know, it’s only June, but Holiday Gift Guide submissions are starting now…….so get on it sister, as it will end in July.
This can be a great way to get into magazines that might be more challenging for you in the “everyday” editorial world.
Gift guides often put in items that appeal to their audience, but might not have a good place in the monthly magazines.
Magazines try to appeal to a broad audience with the holiday gift guides, so I would suggest being bold about your choices. Here is what you’ll want to do…
Here are the 4 simple steps to get into a holiday gift guide:
- Figure out which magazines you should submit for holiday gift guides.
- Get the names and emails for the editors that review the holiday gift guides.
- Decide what category you plan to pitch: Under a certain dollar amount $$$, Baby Gifts, Mom Gifts, Dad Gifts, Home Gifts, Gift for the Gardener, Gifts for the Runner, Gifts for the Chef, Hostess gifts, etc…
- Send them emails each week starting end of June beginning of July through the first week of August.
Pitch Holiday Gift Guides
Your letter might read like this – remember to keep it simple.
Hi {First Name},
Are you looking for a unique product that is under $50 to feature in Real Simple Holiday Gift Guide?
If so, please consider my patented Handy Hold All® which is the ultimate closet organizer for handbags, BB caps and scarves.
Your readers will love to learn about The Handy Hold All because:
If so, please consider my patented Handy Hold All® which is the ultimate closet organizer for handbags, BB caps and scarves.
Your readers will love to learn about The Handy Hold All because:
- It clears out shelf space in your closet
- It easily hangs on the back of your closet door, or inside the closet on a hook
- It holds up to 28 handbags, BB Caps, and scarves
- It comes in a gift box
You can find our Handy Hold All at www.SimplySarahShaw.com
Retail: $30 I’m happy to send samples for you to test in your closet.
Thank you for considering our products and I look forward to hearing from you.
{Include a link to your line sheet}
{Your Contact Information}
Pitch Holiday Gift Guides
If you are chosen to be in the holiday gift guide, your products could be in a magazine like this: http://www.realsimple.com/holidays-entertaining/gifts/holiday-gift-guide
You can find links to magazines editorial contacts here: https://sarahshawconsulting.com/getting-into-holiday-gift-guides/
So make your list and get going!
Want to learn how I can help you with this? Book a discovery call with me today and let’s see if we are a good fit.
Related posts
There are 7 comments
Parisbreakfast says: Thank you Sarah!
wonderfully useful information.
the trick is finding those elusive emails of the peep you want to reach..
i've found often there is one standard format for corporate emails. If you can figure that out you can reach the very top person. How I reached the owner of Ladiuree after they used my artwork without permission or payment.
-
Carol,
Yes, once you get the email format – you can contact anyone. Often in the media kit area they reveal the email.
Sarah
Thanks for the great idea! I have never done this before so do you have any suggestions on what types of magazines to pitch for handmade bath products?
-
Jessica,
Figure out which mags your target market reads and go after those. Many main stream mags have beauty sections too, so check those out and see which ones look like they’d go for your line. Good luck!
sarah
you saved us again. thanks so much for your generosity, your willingness to divulge these helpful tips.
blessings to your enduring spirit and good health!
aloha
Leave a comment
Want to express your opinion?
Leave a reply!
Leave a Reply
Testimonials
I’m already getting orders from the email with the updated pricing that I just sent to my current st…
Makeupjunkiebags.com
Follow me on Facebook
In this post, I’m going to show the simple trick to creating great subject lines – the ones that practically beg people to open your email and see what’s inside…
Read on: sarahshawconsulting.com/how-to-write-amazing-subject-lines/
#sarahshawconsulting #blog #subjectline #emailmarketing #digitalmarketing #emailcampaign #sales #socialmedia #business #fashion #boutique #magazines #getastreetsmartmba #facebook #instagram #twitter #pinterest #linkedin #website #brand #ecommerce
Suzy is a real go-getter who while rapidly growing her online business by expanding into real stores inside of stores, and a few free-standing boutiques too, spends time coaching her vendors to help them be as successful as possible. Join me and Suzy on her journey to bring American-made goods into our homes.
Click here to tune in now: sarahshawconsulting.com/podcast/suzy-ekman-makers-market/
#sarahshawconsulting #podcast #suzyekman #celebrities #business #fashion #apparel #boutiques #magazines #getastreetsmartmba
Join me on LIVE WITH KELLY from @WWDMAGIC on Instagram. Thursday at 3 pm PST
Calling all retailers and vendors who want to learn how to do drop shipping, fast marketing on a budget, and how to get your products to celebrities.
#sarahshawconsulting #wwdmagic #kellyhelfman #celebrities #producttocelebrities #retailers #vendors #dropshipping #business #fashion #apparel #boutique #budget #dropship #dropshippingtips #reseller #ecommerce
Michael shares about growing a start up, how they built their following, and how they continue to learn daily on how to do it better, build customer relationships and feed America one meal at a time.
Click here to tune in now: sarahshawconsulting.com/podcast/changing-way-eat-michael-wystrach/
#sarahshawconsulting #podcast #michaelwystrach #celebrities #celebs #celebrityaccess #business #fashion #apparel #boutiques #magazines #getastreetsmartmba
Getting to know the most powerful stylists in Hollywood can change the game for you. They have the MOST power over what celebs are wearing and can often help a brand more than even the biggest store order you can possibly imagine.
Read on: sarahshawconsulting.com/hitting-up-hollywood-stylists/
#sarahshawconsulting #stylists #blog #celebrities #celebs #celebrityaccess #business #fashion #apparel #boutiques #magazines #getastreetsmartmba #legallyblonde #ReeseWitherspoon #hollywood #instyle #nordstrom #bergdorfgoodman #product2celebrities #consultation #contactanycelebrity #branding #entreprenette
