January Check List
2022/01/01 6:00 AM
So the new year is under way……..and there are so many things to be doing right now…….. is your head spinning yet? To grow your business you need a plan month by month. I wanted to give you a short but detailed check list to be sure you remember all the things you can be doing (and hopefully are already doing) to jump start your year and make this an AMAZING one!
I know doing all these things might seem overwhelming but if you take small steps each day to stay on task, you’ll be amazed at how much you can accomplish. Try to set aside an hour a day, at least, to work on whatever you have left to do on my suggested check list below. These things will help your sales, exposure and overall brand. They are a MUST to keep up with todays fast moving world.
If you are not sure where to start, be sure to join my free Facebook Group so I can help you. Fiverr can be a great place to get line sheets made or even find someone to work on your email campaigns if you don’t have time.
Spring line sheets completed
Email campaigns set up for boutiques – sell Spring line now
Email campaigns set up for online shoppers – sale on Fall goods
Contacted bloggers about new spring line
Contacted Celebrities – especially Oscar contenders
Post daily on Facebook, Instagram, Twitter and Pinterest
Check all the Media Calendars – figure out who to pitch
Contact at least 10 magazine editors this month
Build your Buyer Black Book – always adding new stores monthly
Contact TJ Maxx (or another store or flash site) to sell off old inventory
Create Valentine’s Day Email Campaigns
Consider a Presidents Day sale on line
Consider Trade shows for the year if applicable for your brand
Contact Sales Reps
How are you doing??? Love to know so leave me a comment!!
Book a call with me and see if I can give you some good ideas to grow your business this year.
Tagged: Ask The Entreprenette, Blogging, Branding, business, Facebook, Manufacturing, Marketing, Public Relations, Sales, Sales Reps, Tradeshows, Twitter, Website, Wholesale
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There are 11 comments
Kirsten Reeder says:Thanks Sarah! This is a great list as a reminder of all the things to be doing. So helpful! Hope you’re well!
Sarah, as always you are right on time, I needed this. My list is long, but this will help me to focus. Thanks!
kylie says:hi sarah… massive fan of your work lovely 🙂
quick question… how do you gain access to buyers???? ive sent emails upon emails with no response… not even a rejection letter… sooooo frustrating…
many thanks
kylie
Kylie – You really need to be persistant…….. calling all the time, emailing…..staying on top of them. Send new stuff to show when possible. They like that.
Well, the twins will be here in 35 days, but I am happy to report that I am done with half of the list. Thank you so much for posting it and if everything goes well I will get the rest done as well. I am adding -starting designing and scheduling fall collection- to the list for myself since the forecasts are out.
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I’ve worked with Sarah for about 3 months now and my line has been picked up in 2 new stores with … Read more
Oh So Fitting
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Always follow your instincts. Don’t let people deter you from what you KNOW your customer likes. Be bold and ignore trends if your customer isn’t trendy. You will only sell what they like so stick to what you know works.![]()
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For more info click here to learn more about working with Sarah![]()
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I had no shortage of courage, but I lacked a clear and concise sales pitch.![]()
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Are you thinking of getting your products into magazines?![]()
Good idea!![]()
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That is a fast track to getting more credibility for your brand really quickly. ⭐️![]()
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I have been in Instyle over 6 times and I want to teach you how to get into magazines too!![]()
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Check out this video and book a call on this link with me so I can share how to do it.![]()
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❤️ Sarah![]()
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Are you a designer who dreams of making your business a success? Do you want to learn the secrets to getting into boutique stores, pitching magazines, and working with celebrities and influencers?![]()
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Do you know that all of this is 100% attainable if you just know the insider method? I really want to share this information with you to help you cut the learning curve and get to success faster!![]()
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If this is you……. then my FREE Facebook Community, Growth for Designers, is where you need to be![]()
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The Growth for Designers Group is a safe place to ask questions and get help from me or others in the group. My goal is to help you to start or scale a business that goes the distance.![]()
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I’ll share my hard won knowledge and help you avoid pitfalls, give you specific instructions on how to move forward and what your best next move is.![]()
Yes – this where you need to be if you’re making it your mission to make this business a success.![]()
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The Growth for Designers Facebook Group is a community for designers just like you to get advice and help from myself or more advanced members.![]()
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If you’ve been looking for support on how to get into boutique stores, learn how to find and pitch magazine editors, and consider working with influencers or getting celebs to use your products, you need to be here.![]()
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I have the 411 on exactly what to say and pitch that I’ll send you as a welcome gift. Get my exact template and method to pitch store buyers so you sound like a savvy Entreprenette, and a copy of my pitch letter to celebrities as well.![]()
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It's an exciting moment when a celebrity makes a purchase from YOUR website! Your tireless efforts to get your items out there have paid off, and this is just the beginning. ![]()
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So what are your next steps from here?![]()
After a celebrity makes a purchase from your website, you can use this to grow your business even further! Here are a few things you can do….![]()
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1- Buy a photo of the celebrity and put it on your website home page saying they bought the item – and be sure to show the item too.![]()
2- Use the same photo on the item page on your website and say they have it.![]()
3- Send out an email blast to your online shoppers list showing the product and celeb photo with a call to action to buy it. Perhaps offer a special promotion for a day or two to get more sales.![]()
4- Post all over social media – again, a special promotion can help here too.![]()
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There are some who believe promoting celebrity purchases are an invasion of privacy, and whether you should or not depends on a few factors. If you're unsure whether or not you should publicize your celebrity purchases and want to learn more, visit here: sarahshawconsulting.com/7-things-to-do-when-a-celebrity-purchases-from-your-website/![]()
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