How to stretch your dollars
2011/03/23 8:12 AM
So we all want to know what the crystal ball says right? How do you cut corners and stay on your growth track at the same time?
I asked my experts for some tips they are using right now and it seems that the most common are brown bagging it, getting VA's instead of employees and taking a look every 6 months at all the services you use to see if you can negotiate a better rate. Give a call to your providers and see if they are running specials, or even better, have lowered rates on newer equipment which I find happens at least once a year. Some of them might include: Internet provider, cable, telephone and cell phone providers, and even your various insurance plans. Hey if you can shave off $20 here and there it adds up to a bigger total – who would say no to that?
When I do this roundy-round of calls every 6 months – I take the savings and roll it into my marketing budget!!
What will you do with yours?? Leave me a comment………
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There are 4 comments
Nancy McClelland says: Some great ideas here, which I’m excited to share with my accounting clients. One word of caution, since most of these suggestions seem to be for small businesses — the credit cards that offer perks such as frequent-flyer miles or cash-back cost an enormous amount to the businesses that have to accept them. Because the fees paid by the vendor to accept a regular MasterCard versus a Frequent Flyer Mastercard are substantial, I make sure to use a regular credit card at all small businesses and save my perks credit cards for big chains or large online stores. It makes a very real difference to the bottom line!
Freecycle.org is a great resource for free stuff! Most communities have a Freecycle in their area – it’s fee to join and it saves resources for the earth, and you wallet. It’s a trading site free of charge – I often post when I need boxes, bubble, etc…for shipping or office items like shelves – anything you can think of and you can also post when you wan to get rid of unneeded items so someone else can use them. Also Facebook is a great way to post and share news about my business and my new products and when I post I set my account settings to go not only to my friends but their friends as well.
The Magic Bean Company on Facebook (artist or group pages)
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Tracy Leigh Hazzard and I chat about how to know if you have a hero or a zero before you put a lot of cash into making a product to determine if it will sell or not. Tracy gives a ton of ideas on how you can use FB groups, testing similar products on Amazon or Ebay, how to use peers, and even church groups to pre-test your idea before you invest in your idea. We cover the pros and cons of patents and if they are necessary, and how to handle criticism. Knowing if you have a hero or a zero can be the difference between success and failure from the first day of business.
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How to know if you have a hero or a zero — Sarah Shaw Consulting
sarahshawconsulting.com
How to know if you have a hero or a zero by testing your product before you invest heavily in producing it. Don't keep it a secret, show it to get feedback.