Let's face it…..Facebook is a household name……and a must have business tool if you want to maximize your exposure on line. Some of the ways we use Facebook, might be for networking, getting feedback on ideas, making friends, learning, and a big one for solopreneurs is just flat out finding a connection so you don't feel so alone.
But then there is using Facebook to help build your brand through fans. Some of us use it as a tool to get to know our target market better, so we can serve them better; we ask questions, we are inquisitive, we post interesting facts, and offer reasons for our "fans" to engage on our page.
I love the interaction on Facebook and check-in frequently to stay in touch with my "fans" who I know are looking to me for advice and guidance. I love learning about them and knowing more about what my community needs so I can work on a product to solve that need.
I asked my experts to contribute tips on how they build their fan base and they came through like rock stars. I use many of these techniques myself so wanted to let them shine and share their expertise with you.
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