Finding more buyers

2014/05/13 6:00 AM

finding more buyers Building your buyer black book (AKA your bible of potential customers) can be a tedious task if you don’t know where to look.

Be sure you know who your target market is, and where they live. ONLY spend time looking for stores in those specific areas. Anywhere else is a waste of time.

Only you can know the story behind who you sell to and where they live……Give it some thought. If you sell a high end product in the $250+ range, then one thing to consider is where people live who would want and need your products, and if their lifestyle and job affords them the luxury of buying it. That will help you narrow it down.

Here are a few ways you can speed up your search and build that list of potential buyers more quickly.

Look at a few competitor (or complimentary) websites list of stores
Read magazines to find new stores
Blogs compile lists of the “best of xxx”
Google stores in specific cities “Best shopping in (city)”

It is important to always build this list so you can have a bigger pond to fish in at all times. When some stores are buying, others may not, but if you have lots and lots…….there are usually enough buying from you at a time to keep the business moving forward.

If you have an Etsy store and want to get more articles on how to sell to stores, click here

xoxox

Tagged: Branding, business, Launch Tips, Sales, Wholesale

Written by Sarah Shaw

There are 0 comments

Want to express your opinion?
Leave a reply!

Follow me on Facebook

Sarah Shaw Consulting

12 hours ago

Bath Body or Skincare line? Promote home spa days with online offers.
Book a call with me today and learn how to get through this crisis. sarahshawconsulting.com/sarahshaw/apply-case-study/

#sarahshawconsulting #skincare #bathbody #business #fashion #apparel #boutiques #magazines #getastreetsmartmba #instyle #nordstrom #bergdorfgoodman #product2celebrities #consultation ... See MoreSee Less

Photo

View on Facebook

Sarah Shaw Consulting

2 days ago

Do you ever wonder about some other ways to photograph your line? I know I always did…..and it took some expensive shoots to teach me some simple tricks!

Read on: sarahshawconsulting.com/photographing-your-line/

#sarahshawconsulting #blog #celebrities #celebs #celebrityaccess #business #fashion #apparel #boutiques #magazines #getastreetsmartmba #hollywood #instyle #nordstrom #bergdorfgoodman #product2celebrities #consultation #contactanycelebrity #branding #website #productphotographyDo you ever wonder about some other ways to photograph your line? I know I always did.....and it took some expensive shoots to teach me some simple tricks!

Read on: sarahshawconsulting.com/photographing-your-line/

#sarahshawconsulting #blog #celebrities #celebs #celebrityaccess #business #fashion #apparel #boutiques #magazines #getastreetsmartmba #hollywood #instyle #nordstrom #bergdorfgoodman #product2celebrities #consultation #contactanycelebrity #branding #website #productphotography ... See MoreSee Less