February Check List
2014/02/04 6:00 AM
So here we are already staring February in the face! How did you do on your January Check List? I know doing all these things might seem overwhelming but if you take small steps each day to stay on task, you’ll be amazed at how much you can accomplish. Try to set aside an hour a day, at least, to work on whatever you have left to do on my suggested check list below. These things will help your sales, exposure and overall brand. They are a MUST to keep up with today’s fast moving world.
Click here to download the checklist
Start calling stores to follow up on emails
Email campaigns set up for boutiques – continue to sell Spring line now
Email campaigns set up for online shoppers – keep pushing fall sales & Valentine’s
Contacted bloggers about new spring line
Contacted Celebrities – start thinking about next on your list
Post daily on Facebook, Twitter and Pinterest
Media Calendars – complete setting up your list
Contact at least 10 magazine editors this month
Work on your Buyer Black Book – always adding new stores monthly
Complete any off loading of old inventory
Create St. Patrick’s Day Email Campaigns
Set up Presidents Day sale on line
Tradeshows for the year should be finalized
Contact Sales Reps
How are you doing??? Love to know so leave me a comment!!
Tagged: business, Facebook, Manufacturing, Marketing, Public Relations, Sales, Sales Reps, Social Media, Tradeshows, Twitter, Website, Wholesale
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There are 9 comments
maslinda says: love love love these lists Sarah. Keep em coming!
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The best way is through http://www.contactanycelebrity.com. Check out my posts on celebs in the pull down menu or link to this one: http://31.216.48.52/~entreprenette/2012/09/19/how-to-get-your-product-to-celebrities/
xoxo
Sarah
Zorica says: Thank you Sarah for great suggestions.
So very helpful as always, Sarah. It helps me get inspired and get motivated with my jewelry business again! Thank you so much!
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We've all procrastinated before, whether we like to admit it or not. We get distracted with other things and this can be a huge problem at times. We put things off till later, and one hour turns into two, two hours turns into four, and so on. While taking time to have fun and unwind from chores or work may feel wonderful at first, you'll end up stressing yourself out much more later when you try to get it all done.![]()
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So how do you stop yourself from procrastinating?![]()
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There are a couple of tips and tricks that you can use to limit yourself from procrastinating so much, these are just a few examples that can help!![]()
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• Make a list of the most important 10 things that YOU personally have to do yourself.![]()
• Make a list of the next 10 things that someone else “could” do for you if you desired to job it out. These things can usually wait a bit.![]()
• Spend the first 2 hours of your day answering email, doing any office-y things like processing orders, accounting, emails etc. Just get it out of the way. ONLY do that for the first 2 hours. (if you are like me, you got one hour done already at the crack of dawn).![]()
• Start working on your to item task list, spending one hour at a time and just keep plowing through. If you are designing that day, then just do that and don’t let other things distract you.![]()
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Hopefully these tips will give you a better way to manage your time throughout the day. If you would like to get more tips on how to limit your procrastination, visit here: sarahshawconsulting.com/procrastination-fascination/![]()
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I'm excited to be on the Amplify Your Success podcast with Melanie Benson!⠀![]()
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Tune in here: melaniebenson.com/celebrity-endorsements-podcast/![]()
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Imagine a famous celebrity showing up on Instagram, sharing how much they love your product or service. With so much noise online, finding ways to grab attention without expensive Facebook Ads is priceless marketing juice!![]()
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But where do you get started? How do you find the right influencer to boost up your name brand recognition? ![]()
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I join Melanie Benson, host of the Amplify Your Success Podcast, to talk about how to land celebrities and influencers who can get more eyes on your products.![]()
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You’ll want to hear my insights on:![]()
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• Why credibility is more important than ever, and celebrities can provide that “borrowed” trust in the market.![]()
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• How to find the right celebrities and influencers to promote your products. ![]()
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• Why it pays to be good with your follow up.![]()
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• The difference between celebrity endorsement and influencer marketing (and what to vett an influencer for to make sure it's a good fit.)![]()
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You’ll never feel 100% ready, so just do it anyhow.![]()
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I had the pleasure of speaking with Mae Karwowski, the founder and CEO of Obvious•ly, a leading global influencer-marketing agency and technology platform. Mae shares some amazing tips on working with influencers and how you can forge relationships to build your brand.![]()
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Tune in to the podcast to find out!![]()
sarahshawconsulting.com/podcast/working-with-instagram-influencers/![]()
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You're preparing for a trade show, right? Getting a booth, whether for the first time or for the third time, may be nerve-wracking. This is entirely normal; it might be difficult to know what to say to customers or whether they enjoy your products or not.![]()
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Don’t fret! ![]()
Here are some of the biggest mistakes you can make at tradeshows. Take this information with you so that your journey is much easier!![]()
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𝐁𝐢𝐠𝐠𝐞𝐬𝐭 𝐦𝐢𝐬𝐭𝐚𝐤𝐞 #𝟏: 𝐁𝐨𝐨𝐭𝐡 𝐁𝐚𝐜𝐤𝐥𝐚𝐬𝐡![]()
Do a dry run set up of the booth at home. Map it out. For me the biggest thing was figuring out the merchandising and making sure I had enough samples with me to look full but not overly full. Be sure to take into account all your PR materials you might be taking, anything hanging on walls etc. Make sure you LOVE your setup – might be tables, shelves or even something more flashy and funky.![]()
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𝐁𝐢𝐠𝐠𝐞𝐬𝐭 𝐌𝐢𝐬𝐭𝐚𝐤𝐞 #𝟐: 𝐒𝐚𝐥𝐞𝐬 𝐒𝐥𝐮𝐦𝐩![]()
In order to be sure you have the best chance at the most money possible, be sure you have made strong connections with buyers prior to the show. Reach out to them, let them know you’ll be there and above all, do it sooner than later. This is not the time to be shy. There is a lot at stake here![]()
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Now that you have an idea of some of the biggest mistakes made, visit here to learn a little bit more! ![]()
sarahshawconsulting.com/the-3-biggest-mistakes-you-can-make-at-a-tradeshow/![]()
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