Category: Websites

3

How To Get Your Product to Celebrities

Once you get your product into the hands of an A-list celeb you will: Build tremendous name recognition – people pay ridiculous amounts of atten...
2

Seasonal roll-outs

Seasonal roll-outs are really important to stay on top of. Be sure to find out when the tradeshows and market weeks are going on throughout the year f...
1

What PR can do for your brand

Learning how to leverage good PR for yourself is a total MUST to keep any business afloat!  Once you have some PR, it will give you credibility w...
5

What a celebrity can do for your brand

Getting products to celebrities can be very exciting! It can bring you major brand recognition, possibly get you on TV, attract wholesale buyers, boos...
20

How to use your story to increase sales

Having a story behind your brand can be an important selling point when pitching your line. Think about why and how you came to develop your designs a...
19

DIY Beginner SEO (Part 1 of 2)

Dear Sarah, We currently sell mostly through Amazon and SkyMall, but have recently launched our own website. How do we increase our own website visibi...
8

Do magazines pay for samples?

Dear Sarah, I would really appreciate some advice. I received an inquiry from the editor of a magazine to have my jewelry included in an editorial. I ...
3

How to get a blog review

Who wants more media coverage, more website page views, bigger mailing list, more Facebook Fans and more Twitter followers?  I know I do and assume y...
5

How do I set my retail prices?

Dear Sarah, I have a quick question…can you explain why I would want my retail price to be equal to, or greater than, the stores I want to sell...
8

Best PR tips

So everyone wants awesome PR right? I know I do and am not ashamed to admit it…….but how does one get it?  When I had my handbag line...