Category: Sales

3

Is the sales rep as good as their Rolodex?

For some product lines, having a showroom is really the only option if you want to build a successful wholesale business. Some stores are relucta...
6

5 quick ways to find new wholesale accounts

As each month rolls along, I am sure you are aware of constantly filling the pipe line with new stores right?  But how to find them can be a burd...
3

Celebrity Faux pas?

Dear Sarah, I make these super cute round terry towels, that are incredibly absorbent, and have an unique button loop so you can hang it from almost a...
9

What do you outsource first?

Wearing all the hats when getting your business going can become very tiresome…..ok exhausting!!  But knowing what to outsource first can b...
9

How to con your way into a boutique

A great way to break into stores is to offer your products on consignment. I did this when I first started my handbag line, and again when I launched ...
7

What do you include in your sales and marketing plan?

Do I hear you groaning already?  So many creative inventors just cringe when they hear the words sales and marketing, even though you know deep d...
5

Boost Sales with PR

How to find magazine editors and contact them: The first thing to think about is which magazines are best for your brand and your product line. O...
13

How can I increase sales?

Hello Sarah, I recently opened an Etsy shop selling personalized accessories for little girls, moms, teachers, and much more! We are still in the proc...
26

How to use your ipad for business

So here I was, off to NYC on business with only my ipad…..and no real sense of how to maximize it's fabulousness!   I have to admi...
13

Will buyers pay upfront?

Hi Sarah, I am interested in taking my business wholesale to stores. Is it possible when pitching to larger stores to ask for a percentage of the orde...