Category: Public Relations

13

100 (plus) Reasons to Become an Entreprenette

I often wonder WHAT made someone decide to become an Entreprenette. Do you?  When I graduated college and got a job in the movie business, I never th...
3

Does your product stand out?

How Do You Know if Your Product is Unique? I get asked this question all the time! I wish I had a crystal ball that could tell you if you had the next...
6

How Do You Gauge The Competition?

Assessing the competition is a healthy activity. Most of us want to know how they do what they do right?  How did they get that PR, that store, that ...
13

52 Ways I Improved My Business

With the current economy in such a state of flux, I asked my loyal Entreprenette Experts to share what changes they felt “required” to mak...
47

How To Get Into A Magazine

Ok, let’s be serious for a moment……everyone wants to get in a magazine right? Whether you have a product or a service, there is room...
28

The One Tip that Changed My Business

People often ask me if there was ONE piece of advice that changed my business and helped me grow.  And YES – there was.  A friend in the fashi...
5

Do celebrity endorsements hurt or help your business?

People often wonder if a celebrity endorsement can hurt or help your business.   Here are 25 tips to help you see the good the bad and the ugly and ...
3

How can I make my website more appealing to magazines?

Hi Sarah, I own a small jewelry company. I am trying with very little capital to get PR. I have emailed every editor with no luck. Mother’s Day ...
7

Why watching TV can help you get your products to celebrities!

Have you ever thought of watching TV as part of your job? Well I never did either until many years ago my publicist asked me which TV shows I wanted t...
0

How Do I Get More PR Exposure for Myself?

I asked my friend Lisa Elia of Lisa Elia PR to respond to this inquiry as she has recently written a great article on what to include in your virtual ...