Category: Nuts & Bolts

5

How do I set my retail prices?

Dear Sarah, I have a quick question…can you explain why I would want my retail price to be equal to, or greater than, the stores I want to sell...
4

20 Money Saving Tips For Small Business Owners

Dear Sarah, I have been in business for a couple years and am working on lowering some of our overhead right now. I wanted to know if you had some tip...
7

What is your call to action?

What is your call to action? The first time someone asked me this, I looked at them like they were from Mars.  I seriously had no idea what they ...
6

How to handle the competition

"If you follow yourself you don't have any competition" – anonymous woman on the street. This one sentence sparked a fabulous dinn...
4

What steps am I missing?

Dear Sarah, I have a great Product called the “Teething Bib” and I have managed to get it in a couple of boutiques and also on a major web...
3

Is the sales rep as good as their Rolodex?

For some product lines, having a showroom is really the only option if you want to build a successful wholesale business. Some stores are relucta...
6

5 quick ways to find new wholesale accounts

As each month rolls along, I am sure you are aware of constantly filling the pipe line with new stores right?  But how to find them can be a burd...
3

Celebrity Faux pas?

Dear Sarah, I make these super cute round terry towels, that are incredibly absorbent, and have an unique button loop so you can hang it from almost a...
9

How to con your way into a boutique

A great way to break into stores is to offer your products on consignment. I did this when I first started my handbag line, and again when I launched ...
7

What do you include in your sales and marketing plan?

Do I hear you groaning already?  So many creative inventors just cringe when they hear the words sales and marketing, even though you know deep d...