Category: Marketing

Nov 17, 2011

Bootstrap or Bust

I saw a video the other day with my good friend and mentor Mike Michalowcz and it got me thinking……. How can bootstrapping really make you...

Ask The Entreprenette

Nov 10, 2011

How can I make the most money?

Dear Sarah, Is it a good idea to exhibit at a tradeshow show if you don’t have much visibility as a young company? Tradeshows are very expensive...

Branding

Sep 27, 2011

How to write a press release that works

When you hear the word press release what is the first thing you think of? Somebody has great news to report right? I think the same thing...

Entreprenette

Sep 15, 2011

How to Boost 4Q Holiday Sales

As the end of the year rapidly approaches for everyone, I know us product minded people are scrambling to make it the best quarter of the year, and so...

Business

Aug 23, 2011

Best PR tips

So everyone wants awesome PR right? I know I do and am not ashamed to admit it…….but how does one get it? When I had my handbag line...

Handy Hold All®

Aug 18, 2011

Who opened it?

Quick tip: I like to know who which buyers are open to buying when marketing my accessory line – don't you? When I send out a marketing emai...

Business

Aug 17, 2011

What can a “Group-coupon” do for you?

Do you look at these "Group-coupon" style companies and wonder how they find vendors to showcase? How they get such great deals? And h...

Business

Aug 16, 2011

What is your call to action?

What is your call to action? The first time someone asked me this, I looked at them like they were from Mars. I seriously had no idea what they ...

Branding

Aug 11, 2011

To Pop-up or not?

As we approach NY fashion week next month, award shows and the holidays in general, Pop-up shops which are often popular become rampant……....

Ask The Entreprenette

Aug 09, 2011

What steps am I missing?

Dear Sarah, I have a great Product called the “Teething Bib” and I have managed to get it in a couple of boutiques and also on a major web...

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Category: Marketing

Who opened it?

What can a “Group-coupon” do for you?

What is your call to action?

What steps am I missing?

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