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Branding Archives — Page 5 of 7 — Sarah Shaw Consulting

Category: Branding


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19

DIY Beginner SEO (Part 1 of 2)

Dear Sarah, We currently sell mostly through Amazon and SkyMall, but have recently launched our own website. How do we increase our own website visibi...

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7

Best Ice Breakers

Ok so who doesn't get a bit nervous walking into a room when you don't know very many people, or even worse, not a soul?  I know I do!&nb...

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3

How to get a blog review

Who wants more media coverage, more website page views, bigger mailing list, more Facebook Fans and more Twitter followers?  I know I do and assume y...

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12

How to write a press release that works

When you hear the word press release what is the first thing you think of?  Somebody has great news to report right?  I think the same thing...

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2

To Pop-up or not?

As we approach NY fashion week next month, award shows and the holidays in general, Pop-up shops which are often popular become rampant……....

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6

How to handle the competition

"If you follow yourself you don't have any competition" – anonymous woman on the street. This one sentence sparked a fabulous dinn...

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3

Celebrity Faux pas?

Dear Sarah, I make these super cute round terry towels, that are incredibly absorbent, and have an unique button loop so you can hang it from almost a...

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9

What do you outsource first?

Wearing all the hats when getting your business going can become very tiresome…..ok exhausting!!  But knowing what to outsource first can b...

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7

What do you include in your sales and marketing plan?

Do I hear you groaning already?  So many creative inventors just cringe when they hear the words sales and marketing, even though you know deep d...

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5

Boost Sales with PR

How to find magazine editors and contact them: The first thing to think about is which magazines are best for your brand and your product line. O...