Category: Branding

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How to Promote your Print on Demand Business Model

Discover the power of direct-to-consumer fashion in our blog 'Why Direct-to-Consumer Fashion Brands are Winning Over Retail Giants'.
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How I Launched a Handbag Empire

Back in the late 90s, Martha Stewart was my go-to source for inspiration, particularly her ingenious “Good Things” section brimming with c...
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Unlock Profit with SMS Texting for Product-based Brands

How SMS Texting Will Drive Profitability for your Company In the fast-paced world of fashion commerce, staying ahead means connecting with customers i...
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How Failure Leads to Success

When I say I’ve failed… I mean I’ve failed. A lot. And as Daymond John, one of the Sharks from the TV show “Shark Tank” said “Life is ...
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Trunk Show Secrets

One of the best ways to get into a store is to “prove” yourself by doing a killer trunk show.  Sometimes buyers want to see how well your...
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The 3 Biggest Mistakes You Can Make At A Tradeshow

So you finally decide to take the plunge and get a booth!   It might be a relief for you that you finally pulled the trigger, or it might be a total...
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April Checklist

Wow Easter is just around the corner!   How did you do on your March Check List? I know doing all these things might seem overwhelming but if you tak...
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January Check List

So the new year is under way……..and there are so many things to be doing right now…….. is your head spinning yet?  To grow yo...
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Finding the contacts for Holiday Gift Guides

The big question seems to be – How do you know what they are working on? Editors usually work on a calendar schedule and know what is coming up ...
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How To Attract The 2016 Oscar Nominees

Figuring out which celebrities to get your product to can be a challenge for most entreprenettes. You are probably asking yourself one, or possibly al...