So, How’s Business?

Instead of growing your business, do you find you’re always just
trying to keep up?

Do you wish you had the secret formula to be awesome at sales?
Would you love a proven system to attract the perfect buyers?

Would you shed tears of joy over a simple plan to finally get more
organized?

Work with me and learn my extraordinary methods to quickly take your business, your brand, and your bank account to new levels of accomplishment as part of The Biz Control Bootcamp.

Committing to 12 weeks of intense focus will revolutionize your business; you will experience results daily by following my special system that will result in new ways to look at your business challenges so that you get out of never-never land.

This brand new format will give you ample time to do it all, while running your existing business – in fact, by the end of this course, you will in most instances change the way you do your entire daily routine so that you are more efficient, more productive and even have more time off to live your fabulous life.

The success of your business will not only make you more money,

but it will bring more joy and overall quality to your daily life.

This twelve-week course is totally DIY, plus you get to speak to me twice a month to ask questions. This course is going to totally change the way you do your business on a daily basis.

In this program you’ll receive short 15 minute weekly recorded calls and daily bite size steps so you can actually do what’s required to move your business forward on a weekly basis. That’s it – 15 minutes each week for an informative download on what to do daily, and when to do it – all the while continuing to run your existing business with a new freshness and sense of new direction.

I know you wear too many hats (from having been in your exact shoes myself) and that you are totally way to busy and overwhelmed as it is….  So I created this new program to help you with tiny bite size morsels of daily “to do’s” so that you become more efficient, productive and are less panicked – amazing right?

Learn the secrets that all successful people know:

• Have more time (and know how) to do things right the first time
• Dispel your fear of sales and feel confident when you call stores
• Master a few easy steps to grow your biz instead of just run it
• Discover simple techniques to get more media exposure
• Enjoy the cha-ching of more online sales
• Feel proud of yourself while reveling in celebrity love

You are going to learn what I consider to be the “holy grail” on how to find more customers, systematize your manufacturing and production, create amazing marketing campaigns, understand what the media is looking for and finally get your products to the celebrities of your dreams. 

Apart from the content, the program also includes live Q&A group coaching calls with me throughout the course so you can personally ask me questions as you work through the curriculum.

SOLD OUT!

Did you know my second company, Simply Sarah, was launched in 2006, selling only ONE product (my patented Handy Hold All ® in 12 colors) and grossed $500,000 in sales in the first two years – – all out of my garage? 

I am going to teach you the exact same sales and marketing techniques in the Biz Control Bootcamp.

Training Module One: Create Your Own Buyer & Media Calendar to Increase Sales

In this module, I will show you how to get organized so you don’t fall behind or forget what to do when; these tools will assist you in avoiding missed opportunities. 

• Learn how to prepare for each new season with ease instead of panic
• Understand what buyers are buying monthly to maximize your sales
• Discover what the media is looking for in advance
• How to spin your product to “fit in” for wedding and other publications
• Understand how to get even the biggest bloggers to notice you
• Learn the importance of Tradeshow dates and how to use them to increase sales.

These are the techniques I used to get my products into Bloomingdales, Fred Segal, Barney’s NY, and Bergdorf Goodman as well as over 1200 boutiques nationwide, plus every major fashion magazine including ELLE, Oprah, Instyle, Mademoiselle, WWD, Lucky and People.

Once you have these important foundations in place you will be equipped to stay on track and grow your business. There’s simply no way around it. These tools will save you time and make your production flow more smoothly, as well as increase sales and media exposure.

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Bootcamp Module Two: The Fastest Way to Get Buyers Buying

Module two is all about how you communicate with your customers. The following methods are exactly what I used when creating my sales pitch to buyers.  Once you know who to pitch and how to pitch, sales are easy.  You too can be in hundreds, or even thousands of stores.

I will show you the importance of really understanding and knowing your target market and how that leads to the right customer and more sales.

I’ll guide you though these next steps:

• Learn how to create a description of your perfect customer
• Discover how to use social media to build a following and make money
• Master the language that gets your customers buying from you
• Create a blog that gets your customers excited about you and your brand
• How to find the exact stores your customers shop in

This module will help you feel in control of your marketing as we plan ahead and prepare marketing campaigns in the next module.  Building a strong relationship with your customers, both online and off, will help you feel more connected to them and will ultimately result in more sales.

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Training Module Three: Using Email Marketing to Increase Boutique Sales

The next step is to take control of your email marketing!

Using online marketing is the fastest way to reach a large audience, plus it’s cheap and easy! Keeping your customers engaged is the key to success.  Keeping up with trends, showcasing new products, and offering incentives to stores keeps them on their toes and wondering what you will be sending along next.

I can’t wait to advise you on all these techniques:

• Optimizing your subject lines to increase open rates
• Creating an email campaign that gets clicks
• Mastering innovative incentives
• Tips on choosing images that will make you money
• How to create your own simple marketing plan to start seeing results in just a few days
• How to put all your marketing on auto-pilot allowing you to do less work while making more sales.

These tips and tricks will help increase your buyer list and in the end, result in higher sales.  These easy-to-use methods will make your email marketing feel automated and simplify your communication with potential and current buyers.  The whole point is to simplify your marketing so it flows with ease and you can concentrate on other parts of your business.

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Training Module Four: How to Explode Your Online Sales

You can make a lot of extra money from on-line sales.  Online sales are part marketing and partly a good product, but mostly, about relationship with your online customers.  The more your fans can relate to you, admire you and want to be friends with you, the more successful you will be.  When I had my handbag line, the media exposure, and online marketing efforts are what turned me into a celebrity designer.   Keeping your customers informed of all the great things that are going on with your company, as well as bringing them new products, is what makes them loyal shoppers.  People buy from those they know and trust.

We will go through the following steps together:

• The exact technique to create a relationship with your customers
• How to let your customers know about all the “good news” you have to share.
• Discover a painless and proven way to market new products
• How to get customers involved in creating your designs

These simple steps will feel effortless once you implement my easy-to-follow system.  Letting your customers know about what a rockstar you are will become so easy you’ll wonder why you were afraid to brag!

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Training Module Five: All The Templates & Scripts You Need to Get Your Product into Celebrity Hands.

Getting products into celebrity hands is an instant way to get more brand recognition and attract more sales. I have mastered a specific technique and have garnered huge celebs over the years and am going to share this with you in this module. 

Everyone loves celebrities, and most people even want to dress and be like them.   When my handbags were received by celebs and used in movies, more of my products were seen in magazines, and were purchased by huge stores like Bergdorf Goodman, Nordstrom, and seen on Access Hollywood and E!.  This exposure drove loads of online sales, but also got my line into more stores as it increased my credibility and celebrity designer status.

Let me help you find some big celebrities using the following steps:

• Learn how to find the celebrities that will attract your customers
• Discover exactly what to say to the gate keepers
• Access to my template of exactly what to write in your letter
• How to determine what to offer them
• How to grow sales faster with multiple celebs

I will help you get over your fear of contacting celebrities and show you how to take the first steps. Once you get something to one famous person, you’ll be off and running and there’ll be no stopping you.  The key is in the research and knowing who and what to send them to cinch the deal.

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Training Module Six: How to Maximize Celebrity Exposure & Get More Sales

Knowing what to do with a big celebrity name is equally as import as getting the product to the celebrity in the first place.  In this module, I will give you some daring ideas and awesome leads and I will show you how to move quickly to capitalize on your success and get the maximum exposure possible.

This module will cover the following exciting stuff:

• Who to tell when you get your product into celebrity hands
• Learn how to get instant sales from celebrity exposure
• Discover how to get a photo of a celeb with your product
• Step-by-step template of how to promote your new found celebrity

Getting the celebrity names out to the media, store buyers, sales reps and online shoppers was key to building my business from $500,000 to $1M in sales in just two years.  I will show you exactly how I did it, so you can do it too.

I am so looking forward to working with you and helping you take your business to the next level.  This course is going to teach you my secrets and techniques so you can set yourself apart from your “competitors”.  I promise you will walk away armed with a ton of knowledge, contacts, websites, and ideas to help you propel your business forward. I believe in this program.  My mission is to help you get organized and stay on track to grow your business and be as successful as you desire. That’s why I invite you to participate in the Biz Control Bootcamp for up to a full 30 days from the start of the live program. If you don’t feel I’ve delivered what you expected within those 30 days, I’ll happily refund 100% of your money.