Archive for: November 2011


Pushy PR?

Dear Sarah, If you’ve had a placement in a magazine, how long should you wait until you approach the magazine again?  Should you continue to pi...

Bootstrap or Bust

I saw a video the other day with my good friend and mentor Mike Michalowcz and it got me thinking……. How can bootstrapping really make you...

How can I make the most money?

Dear Sarah, Is it a good idea to exhibit at a tradeshow show if you don’t have much visibility as a young company? Tradeshows are very expensive...