Author Archive:

3

Do you need more marketing or sales?

As you probably know, marketing and sales go hand in hand……..ugh you say? Well you are not alone! As a creative gal you probably fe...
7

How to dramatically increase your profit margin in November

I wanted to give you a quick tip on how I dramatically increased my sales last year and how easy it was – so that you can do it too! I believe i...
0

Change The Game

As the year comes to a close, I like to look at my business from all sides and angles.  The main goal is to find what was successful, and do more of ...
2

Urgent: Ways to lower your taxes

Did you know that if you are a corporation you pay taxes on inventory at the end of the year? This is why I always do as many sales as possible prior ...
8

Trunk Show Secrets

One of the best ways to get into a store is to "prove" yourself by doing a killer trunk show.  Sometimes buyers want to see how well yo...
1

Secret Tips To Boost Your Holiday Sales

As the end of the year rapidly approaches, I know us product-minded people are scrambling to make it the best quarter of the year, and you might be re...
5

Fabric Frenzy

I just spent the day at the LA Textile show and my head is spinning. Navigating a textile show can really throw you for a loop in the way of sensory o...
3

How To Get Your Product to Celebrities

Once you get your product into the hands of an A-list celeb you will: Build tremendous name recognition – people pay ridiculous amounts of atten...
3

Finding Reps at Tradeshows

Sometimes the fastest way to find sales reps is to visit the shows where they exhibit.  They are often available to speak, and will certainly tak...
0

Interviewing Sales Reps

So I hope you have had a chance to take a look at some of the Marts around the country that I posted about last week.  I know speaking to reps mi...