Author Archive:

5

Do celebrity endorsements hurt or help your business?

People often wonder if a celebrity endorsement can hurt or help your business.   Here are 25 tips to help you see the good the bad and the ugly and ...
4

How do I convert Facebook fans into customers?

I asked my good friend and social media confidant Lindsay Wilson of Social Media Heaven to respond to this inquiry as she is really the know it all he...
3

How can I make my website more appealing to magazines?

Hi Sarah, I own a small jewelry company. I am trying with very little capital to get PR. I have emailed every editor with no luck. Mother’s Day ...
7

Why watching TV can help you get your products to celebrities!

Have you ever thought of watching TV as part of your job? Well I never did either until many years ago my publicist asked me which TV shows I wanted t...
8

How do you know if your idea is a good one?

Dear Sarah, I would love to know how you move pass the is this a dumb idea or should I go for it? How do you know? I have been stuck on a product idea...
10

Tips on how to discover a new product to invent

Struggling to figure out a way to invent a new product?  Thanks to the amazing Entreprenette Experts, here are 58 tips on how to discover a new produ...
5

How do I pick the best domain name for my website?

I asked my friends over at Webgem to respond to this inquiry as they know best! Ask the expert question: How do I pick the best domain name for my web...
2

Can You Protect Your idea??

One of the questions that has come up a lot with clients is How do I protect my idea? This can be a super frustrating aspect of a great invention. Unf...
12

How to Find a Manufacturer

Struggling to find a manufacturer and bring your idea to life?  Trying to figure this out on your own can be a frustrating process…..and you are no...
4

Pros and cons of manufacturing in the USA vs. Overseas

Dear Sarah,What are the pros and cons of manufacturing in the USA vs. Overseas and vice versa? Thanks,   Robin Humphrey  http://www.robincharlot...